Case studies

From concept to Tesco shelves in eight months

Fresh-cut fruit company Blue Skies worked with Tesco to develop a new range of ice lollies, based on Vypr data every step of the way.

Jake & Nayns’ Packaging Refresh

Jake & Nayns filled naan product needed a refresh – Vypr provided rapid, robust consumer data to inform the change and get the Naanster listed in stores.

Winning a Waitrose listing with Vypr data

How Vypr was instrumental in helping Naturelly win a listing with Waitrose for their juicy jellies line.

Matthew Walker Puddings concept screening

Fast answers from a diverse group of consumers saved Matthew Walker Puddings time and money on their product screening process.