Supermarket trends for 2024
Discover ever-evolving landscape of consumer behaviour in our Supermarket trends for 2024 report.
What will you discover?
You will discover the current trends in the UK including:
- How consumers are resilient in the cost of living crisis
- The importance in the balance of sustainability, quality and cost
- Consumer sentiment around loyalty schemes
Who is this guide for?
Anyone who is looking to:
- Refine and adapt your product line
- Tailoring your marketing strategy
- Anyone seeking to better understand their target market