Emerging Trends Summer 2025

Explore the latest behavioural shifts across food, retail, beauty, and home. Backed by nationally representative data. 

Consumer priorities are changing fast. Health goals, cost pressures, and digital discovery are all shaping how people eat, shop, live, and look after themselves. 

The Emerging Trends Summer 25 report reveals what really matters to consumers today, with fresh data across four core sectors: 


Food and Beverage, Retail, Health and Beauty, and Home Living. 

What you’ll learn: 

  • How GLP-1s and gut health are transforming food and dining choices 
  • Why social media shopping is rising but trust still holds people back 
  • What clean beauty, blockchain, and AI mean for personal care brands 
  • The growing demand for emotional design, from dopamine décor to pet products that fit the home 

Whether you develop products, shape experiences, or guide innovation, this report gives you the insight you need to stay relevant and move faster.