Sales Development Representative (SDR)

Who we are

Vypr is a Manchester HQ’d Private Equity/Venture Capital backed SaaS business. Our market-leading product intelligence platform provides reliable consumer data to help manufacturers and retailers understand what their customers want to see on shelves. This helps reduce the time and cost spent developing new products, which makes for better products, faster.

We’re a scale-up business with huge growth ambitions. We’ve proved product market fit with our existing offering and now we’re ready to scale at pace. We’re using scalable new technology to reimagine our product intelligence platform with limitless future potential, from personalisation to AI enhanced insight.

Things that you will do

Deliver a world-class sales experience

Respond, engage and qualify marketing generated leads

Engage current users to expand awareness, educate, ask for referrals, identify new opportunities and develop account intelligence

Effectively partner and work across the Vypr teams

Work closely with the Business Development Managers and Strategic Sellers to develop account intelligence, relationship maps, and use case opportunities through direct account engagement and insight tools

Schedule appointments and demos for BDM colleagues

Hold intelligent and engaging conversations over the phone and email

Own the first point of contact, acting as a subject matter expert on Vypr product offerings/solution development skills

Establish [MOU1] productive, professional relationships with key personnel in prospect organisations

Coordinate the involvement of company personnel, including support, service, and management resources, in order to meet performance objectives and customers’ expectations

What you will be responsible for

Achieving a minimum of 12 meetings booked PCM

Achieving a minimum of 8 attended meetings

Opportunities created through SDR to add £43k Per Calendar Month

Understanding your sectors and the key selling points for each persona

Meeting assigned performance expectations

Completing required training and development objectives within the assigned time frame

How you will do it

• Supporting the wider sales team by demonstrating an exemplary approach to business development
• Utilising the Vypr proven sales structure
• Using the best-in-class software/technology at our disposal, Salesforce/LinkedIn Sales Navigator/Salesforce
• Working closely with the Head of UK Sales to implement agreed priorities/strategies
• Creating new prospective client relationships
• Undertaking a comprehensive need’s analysis to qualify and validate opportunities, before handing off to BDM colleagues
• Attending team meetings and sharing best practices with colleagues
• Attending relevant business events when required

What you are good at

• Identifying new sales
• Demonstrated ability to collaborate with a distributed sales team
• Capability of understanding customer pain points, requirements and correlating potential business to value that can be provided by Vypr
• Strong and professional communication skills — written, verbal, presentation
• Aptitude to manage numerous requests and time demands concurrently, while achieving production goals from assigned leads
• Brings new ideas to the company
• Contributing fully to the team effort and plays an integral part in the smooth running of teams without necessarily taking the lead
• Drive, Grit, Team Oriented: strong desire to compete and win
• Superstar that consistently delivers against defined targets
• Comfortable with both independent and team working environments

What’s important to you

People and the world around me

Ambition – I’m driven and want to push myself and my company forward

Honesty and Integrity – I want to do well but not at the expense of mine or the company’s values

Listening to and providing feedback in order to create better outcomes

Benefits

• Additional leave
• Casual dress
• Company events
• Company pension
• Employee discount
• Enhanced maternity leave
• Enhanced paternity leave
• Life insurance
• Paid volunteer time
• Referral programme
• Work from home

What next? 

Our Talent Selection process focusses on creating a mutual, fair and transparent dialogue that helps you and us to establish whether the role could be a rewarding career fit. We will create space to discuss your ambitions and our growth plans as well as context of the role, give you the opportunity to engage with your potential Line Manager and Team Members, showcase your skills in a live task and to visit our Manchester HQ.