Content Designer

A Manchester-based hybrid role focused on creating clear, user-focused content across Vypr’s product intelligence platform, collaborating with multidisciplinary teams to solve customer problems, and establishing content design standards while balancing quality with delivery speed.

What we do

Vypr is a Manchester HQ’d Private Equity/Venture Capital backed SaaS business. Our market-leading product intelligence platform provides reliable consumer data to help manufacturers and retailers understand what their customers want to see on shelves. This helps reduce the time and cost spent developing new products, which makes for better products, faster. 

We’re a scale-up business with huge growth ambitions. We’ve proved product market fit with our existing offering and now we’re ready to scale at pace. We’re using scalable new technology to reimagine our product intelligence platform with limitless future potential, from personalisation to AI enhanced insight. 

Our cross-functional, agile product team brings together content and product designers, delivery managers, engineers and product managers to solve valuable business problems and deliver against Vypr’s product roadmap.

Product design at Vypr

This will be our fifth design hire overall and our second content designer. You will work within a multidisciplinary team, leading content design and strategy across our platform, app, and marketing. You won’t be joining a large team of content designers, but you will be joining a team that values and understands how important content design is. You won’t have to justify the importance of it, you can just do it.

About the role

You’ll work with colleagues across Vypr to understand and solve valuable customer problems taking a user-centered approach. The work will be varied, you’ll be tackling new feature design, discovering new customer needs, defining content design standards and patterns, collaborating with experts to write longform content, and exploring how to help customers solve problems using AI.

About you

A clear communicator
In your written work and in your conversations. You know that asking questions to clarify your understanding is important and you can speak confidently about your approach and decisions, pitching at the correct level of detail dependant on context and who you are working with.

Collaborative
You move between individual focussed work and group collaboration easily.You have a good instinct for when to partner with other team members and canvassing for feedback and critique is a key part of how you work. Conversing with different disciplines is comfortable and you will be just as happy working with a member of the sales team as you would another designer. You know that building strong relationships with other colleagues is crucial to you understanding problems and being able to distil them down into content that is useful and easily understood.

Flexible
You flex your approach depending on where you are in the product development process. You know how to break down complex problems using maps, flows, prototypes, wireframes, written documents or quick sketches to increase your understanding and make progress. If you’re navigating ambiguity, you know what to do to create clarity for yourself and your team members. If you’re working through something that’s already well defined you appreciate the clear goal and focus in on how to deliver to it.

Pragmatic
You understand we have big growth ambitions and can balance quality with speed of shipping. You consider context and practical implications when making decisions and can identify when to compromise and when to be steadfast in your approach.

A problem solver
You enjoy breaking down problems and using evidence to find effective solutions. Whether it’s data or user research, you seek out information that helps you make well-informed decisions. You understand that there are always countless ways to meet a user need, and you show good judgment by focusing on ideas that do this effectively while aligning with the product goals.

Organised
You understand that turning an idea into a feature in a multi-disciplinary team involves many steps, so you take a methodical and detail-oriented approach. You carefully track your decisions, document the rules and patterns you establish, and recognise that managing your content is just as important as creating it.

Things that you will do 

• Create clear, useful, and user-focused content that helps our customers achieve their goals
• Manage, organise and update content you create
• Take part in customer research
• Discover new customer problems and help shape effective solutions
• Collaborate with our marketing team
• Take part in design critiques

Experience

We’re looking for a content designer that has worked in an agile product development team across various stages of the product development process from discovery to iteration of live features.

• You’ll have a background in copywriting, content design or UX writing with robust experience in an inhouse team or agency.
• You have good command of design tools such as Figma, Miro and Notion
• You’re comfortable talking to users and are knowledgeable about user research best practice
  
  

What’s important to you 

At Vypr, we value being Agile by embracing flexibility, making quick informed decisions, and driving continuous improvement through testing and iterating. We believe in being Candid, fostering a transparent, trusting environment where ideas are challenged with care, and celebrating team successes. We are Driven by Results, promoting inclusivity, accountability, and ambition, ensuring goals are met and contributions are valued. Lastly, we value Caring, showing empathy, supporting charitable initiatives, and creating a safe, friendly work environment for all team members.

What we offer 

• Hybrid working
• Company paid medical cashplan 
• Enhanced annual leave 
• Work from anywhere up to 4 weeks a year 
• Access to a global benefits and reward platform 
• Access to well-being support, including an Employee Assistance Programmes 
• Life Assurance 
• Day off on your birthday 
• Volunteering day 
• Enhanced parental leave 
   

What next? 

Our Talent Selection process focusses on creating a mutual, fair and transparent dialogue that helps you and us to establish whether the role could be a rewarding career fit. We will create space to discuss your ambitions and our growth plans as well as context of the role, give you the opportunity to engage with your potential Line Manager and Team Members, showcase your skills in a live task and to visit our Manchester HQ.

 Please submit your CV and link/pdf of some examples of your work