Vypr and Data Quality: Leveraging our Community Expertise
The final article in our series on Data quality, we look at the background of our Community team and how they can leverage their combined 70+ years of experience in building and managing panels globally. This completes our quality series, with the final pillar of ‘The Right Team.’ At Vypr we ensure that the insight […]
Vypr and Data Quality: Reliable Responses
In our fourth article on Vypr’s data quality, we focus on reliable responses. Vypr ensures that the insight you use is as robust and reliable as possible by concentrating on the 5 quality pillars below. In this article, we delve into the reliability of responses from our community, discussing a few of the tactics that […]
Vypr and Data Quality: Engaged Community
Welcome to the third article in our series on Vypr’s data quality. Vypr ensures that the insight you use is as robust and reliable as possible by focusing on 5 quality pillars, namely our methodology, panel representativeness, engaged community, reliable responses, and having a team of experts in place. This article explores how we measure […]
Vypr and Data Quality: Representativeness
Welcome to the second article in our series on all things data quality at Vypr. Our previous article covered Methodology. In this second article of our data quality series at Vypr, we delve into the importance of Representativeness. This critical component is essential to ensure the highest sample and data quality standards, providing reliable and […]
Vypr and Data Quality: Methodology
Welcome to the first article in a 5-part series on all things data quality here at Vypr. We appreciate that you may be concerned about Data quality, and you’re not alone. According to a recent GRIT report on the importance of Data Quality, poor sample quality is ‘plaguing’ the insights industry. Here at Vypr, we […]
