Bill Harte, co-author of the Agile Innovation Playbook, discusses ‘Opinion Busting’.
What you will learn?
Presented by Bill Harte, co-author of the Agile Innovation Playbook, you will learn the following:
- Trends vs Fads
- Marketing Strategy
- Product Truth
- New Product Tracking
Who is the webinar for?
Anyone who works in the Retail, Manufacturing or Consumer Good sector looking to:
- Make the transition to an Agile approach.
- Learn how to become more sustainable
- Take the guesswork out of Innovation.
Meet the Host
Bill Harte is the co-author of The Agile Innovation Playbook.
In Bill’s session, he will show you how you can overcome the ever-present and well-intentioned senior leader’s opinion with proof about what consumers really believe, need, or want, and how that can drive profits and save costs.