Are consumers likely to try alternative meat products?

We wanted to find out how likely consumers are to try high-quality alternative meat.

Let's Go

We asked our nationally representative community of 60,000+ consumers.

Scroll to see how they voted.

Age

How people voted by age...

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Gender

How people voted by gender...

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Income

How people voted by their household income...

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The results are in...

In general, a majority of the population are likely to try alternative meat. Some demographics are less likely to try - particularly those who are older, male, or who have higher incomes.

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