We used the Vypr consumer community who drink alcohol at least weekly to predict and understand what consumers want more of in the alcohol industry
We asked our nationally representative consumer community who drink alcohol at least weekly.
Please scroll to see how they voted.
To measure and understand upcoming trends, we asked a targeted segment of consumers who drink alcohol at least weekly what they would like to see more of.
Please note that consumers were given the choice to select multiple options.
We wanted to understand which alcoholic drinks consumers would be interested in seeing limited editions of. We targeted an audience who drink alcohol at least weekly.
Please note that consumers were given the choice to select multiple options.
In general, consumers want more limited edition ranges to look forward to along with more variety in bottle sizes. When looking at limited edition drinks, consumers want them from Gin and Whisky.
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