See how FMCG Brands Can Win at the Shelf

Brand loyalty is thin, and shelf space is competitive. Loyalty schemes are quietly reshaping how consumers shop. 

We reveal what is causing the shift in shopper behaviours, how you can stay on top of their shopping lists, and why being part of a loyalty scheme is crucial to premium shelf space.
Download free report

What will you discover?

This report explores how shopper behaviours are changing and provides you with the tools (and data-driven insights) to leverage loyalty programmes, helping you build brand preference, stay at the top of the shopping list, and maximise returns. 

Key insights you’ll find inside: 

🤝 Premium still plays. Discover how to position your product for shelf space wins despite cost-of-living pressure 

🛒 48.3% buy more with member pricing, 51.4% recommend to others. Drive uptake, word of mouth, and lower acquisition costs 

📈 79.5% of members feel they get better value. Learn how to stay relevant in retailer schemes and strengthen your brand’s role 

What’s included?

In-Depth Analysis: An exploration of the key drivers within consumers shopping habits

Data-Driven Insights: Real-time data from Vypr’s consumer community, offering actionable insights for business leaders

Strategic Recommendations: Practical advice to help you adapt to changing consumer behaviour and stay competitive