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Resources

Here you’ll find all of our latest resources, from blogs, to whitepapers, to case studies.

Vypr Platform

Reports

Consumer attitudes towards ultra-processed foods

Discover changing attitudes towards ultra-processed foods in this insightful report. Read more
Vypr Platform

Reports

The future of beauty: Innovative approaches for online and instore success

Discover changing attitudes in consumer behaviour in our future of beauty report. Read more
Vypr Platform

Reports

Food and beverage trends for 2024

Discover ever-evolving landscape of consumer behaviour in our food and beverage trends for 2024 report. Read more
Vypr Platform

Reports

Consumer trends for 2024

Discover ever-evolving landscape of consumer behaviour in our consumer trends for 2024 report. Read more
Vypr Platform

Case Studies

Professional Services case study

Discover  how one of the Big Four accounting organisations used Vypr to accelerate their GTM planning. Read more
Vypr Platform

Reports

How are Brits cooking from home in 2024?

Uncover insight on the current consumer trends and preferences of Brits cooking at home. Read more
Vypr Platform

Case Studies

RE: NOURISH

Find out how RE: NOURISH harnessed consumer insights for strategic expansion Read more
Vypr Platform

Reports

Food for thought: Does sustainability matter?

Discover insight on how much consumers prioritise sustainability when making food purchases. Read more
Vypr Platform

Reports

The future of retail, own-label vs brand 

Uncover insight on how consumer attitudes are changing towards private-label and brand amidst the cost of living crisis.  Read more
Vypr Platform

Reports

The future of the alcoholic drinks industry 2024

Discover how changing drinking habits are reshaping the alcohol industry and why premiumisation is on the rise. Read more
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