Author Archives: JP

Potential New Additions for Starbucks France Range: What Would Work?

Coffee drinking is part of French culture, which makes hot coffee ranges in foodservice an important consideration. On the one hand traditionalism means consumers often stick to country-specific classics, on the other hand it is likely that younger or more experimental consumers would seek novelty.  French coffee is typically served short and black, with milky coffee […]

Meat quality concerns: which on-pack messages are most convincing?

The UK’s meat market could be flooded with cheaper produce as a result of a post-Brexit trade deal with the US, The Independent has reported in the beginning of February. If this happens, controversial products such as imported chlorinated chicken and beef with added hormones might make their way to British supermarket shelves. Take chlorinated chicken in […]

Valentine’s Day: Picks from Lush’s Special Collection

Every year Valentine’s day sees people purchase heart-adorned cards, boxes of chocolate, and bouquets of red roses. The 14 February event is heavily commercialised with retailers competing to entice men and women to buy gifts, flowers and cards. In value terms, British consumers spend more than £500m a year on Valentine’s Day, The Independent has […]

Meat-free stock cubes: could a line extension change consumer preferences?

It’s all about plant-based food at the moment, with reported record number of people having signed up to the Veganuary movement last month. This is reflected by new food launches in the UK, as one in five products have been labelled vegan in 2019 according to Mintel figures.  In line with the trend, OXO, the well-known cupboard staple, […]

Sleep cosmetics: which products are winners?

In the beginning of the year many people resolve to change certain habits and accomplish a personal goal. Health and wellbeing are usually seen as the most important areas to be addressed with a New Year’s resolution, as improving them requires long-term commitments. Using a multi-answer steer we asked a nationally representative sample (NatRep) of […]

Airport shopping: what drives travellers’ interest in fragrances?

Travel terminals, airports in particular, have become a booming market for mid-market and luxury brands. Travel retail is now a distinct sector within the retail industry, reported to have the biggest growth opportunities among retail business worldwide. Airport-based shops enjoy a clientele, which is influenced by two factors high street and online retail are unable to take […]

E-liquids: what should innovation be focused on?

Globally the e-cigarette market is expanding as the number of vapers rises. Euromonitor data, cited by BBC, shows that UK’s market value for vaping products is currently the second largest in the world, smaller only than the United States. We were interested to find out whether there are any major differences between regular vapers and those […]

Elections 2019: are the youngest voters thinking differently from everyone else?

Low turnout of young people at elections has been problematic in the past. In 2017 The Guardian wrote that since 2005 youth turnout at UK general election had hovered around the 40% mark. Reasons discussed include distrust towards elites and politicians, as well as passion about an issue rather than a specific party. The article states that […]

Brussels sprouts innovation – do consumers love it or hate it?

Love them or hate them Brussels sprouts are a ubiquitous part of Christmas dinner. It is thus worrying news that wet weather this year has reportedly caused a shortage of UK-grown sprouts. Fortunately, there are various festive products on the market, dedicated to giving a twist to the controversial vegetable. We selected ten unique offerings and tested […]