Get targeted and robust consumer data, fast
Vypr gives you access to consumer feedback on initial concepts, product names, branding, packaging or pricing and so much more. Segment our panel to target the right consumers, and get the results you need in minutes.
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Calculate the return on investment you could experience with Vypr.
Product intelligence platform
Discover how Vypr works
Our easy-to-use platform enables you to instantly put a question to our diverse community of panellists.
With the help of our cutting-edge research technologies and expert support, you can keep your product development process agile and make better, consumer-centric decisions.
The Vypr difference
Vypr enables you to test every element of your product so you can gain a deeper understanding of the market and your consumers.
A product intelligence platform built by people like you, for people like you
With Vypr, you get hands-on support from our expert Customer Growth Team. With 150+ years combined experience in roles like yours, we understand what it takes to grow your business.
Backed by the latest research
Vypr’s science-based approach ensures we enhance your product validation through stronger predictive consumer insights.
Say goodbye to guesswork
Access quantitative and qualitative data for informed product decisions. React to market conditions by leveraging timely insights.
Understand your customers
Need clear customer feedback, delivered fast? You can segment Vypr’s engaged proprietary community to target your ideal consumer with questions about ideas, product names, features, branding, packaging, pricing, and more.Vypr Community
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Discover how your customers truly feel about your brand with Vypr’s brand tracking service, “Do They Love Us?”
Gain insights into your brand’s health, perception, and promotional impact with our brand tracker. Measure performance pre- and post-campaigns, before entering a market, and against competitors.Discover Brand Tracking
Bring consumer feedback to life with VyPops to make well-informed decisions.
With VyPops, you can ask a qualitative steer to our community and receive 15 impactful video responses. See real customers sharing their thoughts on your brand and products by integrating these cost-effective video insights into your workflows to better understand what your customers need.Discover VyPops
With Vypr, targeting specific groups of consumers and uncovering insights tailored to your business is easier than ever.
Advanced Segmentation is our bespoke service where you can combine more than 3 demographics in your segment. You can segment your sample by a large range of variables, including age, gender, shopping habits, attitudes and more.Discover Advanced Segmentation
Better products start with Vypr
Discover how Vypr can help your business deliver winning products today.