Blogs

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product intelligence

What is Agile Product Development & Why is It Important?

Businesses thrive on adaptability, and the agile process helps teams pivot with ease based on feedback. By following agile principles,... Read more

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product intelligence

Data-Driven Product Development using Product Intelligence

Traditional product design methods often fall short due to their limited scope, poor real-time data and subjectivity. This calls for... Read more

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product intelligence

The Importance of New Product Development (NPD)

New product development is deeply tied to the heart of innovation, fostering growth and securing a coveted position at the... Read more

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product intelligence

How Product Intelligence Can Benefit Your Category Team

Revolutionise the way your category team works by implementing product intelligence for data-driven decision-making.  Read on to learn more about... Read more

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product intelligence

The Importance of Brand Tracking & Its Benefits

Brand tracking helps you understand how your brand is perceived, which helps steer your decision-making towards success. Read on to... Read more

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How product intelligence can benefit your commercial insights team

Gain valuable commercial insights and foster business performance with Vypr’s effective product intelligence offering featuring robust methodology and reliable data. ... Read more

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product intelligence

How product intelligence can benefit your product marketing team

Improve marketing outputs by leveraging product intelligence for data-driven consumer and market insights. Refine your product marketing team structure and... Read more

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Autumn Budget: Future impact on the alcoholic drinks industry

We’ve overlaid the key insights from the recent UK autumn budget announcement below. This follows last month’s publication of our... Read more

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product intelligence

How Product Intelligence Creates Empowered Product Teams

Streamline product innovation and create empowered product teams by leveraging product intelligence for reliable, actionable insights. Product intelligence helps align... Read more

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How product intelligence can benefit your customer insights team

Gain valuable consumer insights with robust product intelligence solutions and empower your customer insights team to make data-driven company decisions. ... Read more